The economic crisis that has paralyzed the world, now is determining the necessary thrust mall 'evolution towards a reality economic / social based on logic and common sense general. An appropriation of the natural principles of good living, forgotten for the rush of desire for economic progress, rather than social progress. Money, banking, loans, mortgages, investments, have become ghosts of an illusory reality, because it pushed into a false ideologism improvement. Economic instruments are not considered a pure and genuine organization to a healthy improvement that preserves the status of being acquired generally a function of correct and harmonious symbiosis between people and the world, but the means of exploitation of the wealth at the expense of others and of nature Economic order to enrich himself. The loan of money, now evolved to borrow from private, joining the traditional loan, it improves the concept and method of operation, is regarded with fear and with suspicion by those who, living in a precarious state;, unable to return it without falling into a situation of failure and invivibilità. The loan, which now has improved in its development to enable everyone, almost, to have a house, falls into the same problem. Their identity stained, today is reviewed with eyes purified of the idols from the fear of financial loss. They are taken back and reborn as economic instruments for correct development.

Author: http://prestiti-investimenti.blogspot.com/

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Dueggì Money, a company specializing in the financial sector and in particular in the segment of loans to employees and retirees, for advertising on the web opens a new communication.

In planning their marketing strategies, Dueggì Money decided to exploit the great potential of the Web creating online campaigns aimed at increasing the brand awareness and promotion of products to the general Internet audience.

For this reason it was planned a series of actions including a campaign web advertising banners on Web sites about 6,000 Italians, and DEM targeted to the target audience (Retirees, Public and Private Employees). More than 30 creativity have been realized and will soon reach another 10. In only two weeks have been recorded around 100,000 total visits and 90,000 unique visitors well. The data are intended to grow over time.

"Different from the stereotypes and with a creative style marked by irony, this new communication will remain imprinted. - Lazarus says Picardi, Web Marketing Manager and creator of the campaign - Our target is accustomed to associate with the financial sector images of money falling from the sky, houses and trips, happy people. We decided, for web communication, to shake these clichés, but definitely reassuring obvious that users often leave us indifferent. "
Among the creativity currently online

Relax Loan: The proposed banners hung with an old five hundred newspapers. Time to enjoy a more comfortable life with a loan Dueggì Money.

Fast Loan: a slogan frequently used in commercials for financial companies, is tinged with irony by associating the image of a sperm that reached the finish line sports a sign saying "First".

Anxiety Loan: This is ironic about the creative financing panic: first floor, three blue pills, the most famous in the world, chosen as a remedy for anxiety.

30,000.01: accompanied by the claim "the loan with something more", this banner plays on the concept of strangeness to the attention of users.

The increasing attention of Dueggì Money Internet has led to 'open the company blog , a space, constantly updated by the editors internal, intended to deepen the theme of world finance and the creation of the Facebook page that represents a further opportunity for dialogue with whom, employees and customers, already knows the world and who could Dueggì Money to be part of.
Read the official press release. Dueggì Money
Roberta D'Onofrio
Press Office
Dueggì Money is a trademark of Dueggì Finanziaria UIC Registration Legislative Decree no. 385/93 n. 33928. Offers subject to acceptance by Finance Dueggì SpA or the Company will deliver the funding. Information sheets available at the headquarters and Stores Financial Dueggì Money.

Author: Pivari

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